Get Your Story Out
Connect with the people important to your business
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My work is all about relationships and storytelling: crafting your message in the most compelling way, and developing the right connections to communicate your story to your audience.

My pillars of expertise include:

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PLANNING

Developing strategic marketing communications plans that help companies reach their target markets in new ways, leverage their brand, build profile and enhance their ROI

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INTEGRATED MARKETING 

Integrating the best of PR, social media and marketing to build great brands – and developing a roadmap that delivers results

INDUSTRY COLLABORATION

Collaborating with talented journalists and bloggers to create meaningful stories


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CONTENT DEVELOPMENT 

Developing content marketing plans and calendars that target audience preferences and inspire conversations that build your social communities

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COPYWRITING

Writing compelling copy that tells your story for websites, blogs, social channels, brochures and newsletters

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BRAND BUILDING

Building dynamic personal brands that take careers to new levels


LEADERSHIP

Inspiring work teams with workshops and presentations on a variety of public relations, marketing and personal branding topics

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CONSULTING

Providing one-on-one strategic guidance to help individuals develop their personal brands or prepare for media interviews

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INDUSTRY NETWORKING

Leveraging my network of talented communications colleagues, as needed, to deliver a pool of expertise that you might only expect from a national agency


With 20+ years of experience, my clients enjoy the very best value and strategic advice for their communications investment. My priority is delivering results, making an impact and maximizing your budget and resources.

See how a holistic approach that incorporates creative thinking, a desire to give back and the right mix of tactics can make a big difference where it counts most.

Watch what happens to your public profile when you’ve got a great plan and a compelling story…


Be heard in more ways than one

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Cutting through the noise often requires more than one tactic. Draw on a wealth of experience with all of the following services:

Strategy

Communications planning and implementation

Employee relations / internal communications planning and implementation

Strategic corporate or personal brand building,

program development and implementation

 

Development & Training

Workshop / expert presenter on social media, personal branding and public relations

LinkedIn profile seminars for sales teams

Experienced post-secondary guest teacher

(Mount Royal University CAAP, CPRS)


PR & Writing

Media relations – online and traditional

Media training

Writing and editing services – web, brochure, articles, direct mail, blogs

Event planning

Speechwriting

Awards submissions


Content Marketing & Social Media

Blogger and influencer outreach campaigns

Channel(s) selection and social community management

Content development and social storytelling

Editorial calendar planning

Monitor social trends, audience preferences and conversations